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IndiGo Magazine Launched
The IndiGo magazine is finally out! Initial response from friends and others in the art community has been fantastic. Some of these people have even read it. Download indigo_lounge.pdf
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W+K Delhi has moved
Our friends in the Municipal Corporation of Delhi sent us a love letter a fortnight ago. In it, they informed us that our time at 20 SiriFort was at end because they’d chosen to turn the area...
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Duckie on top
Just when we’d almost forgotten about the Duckie spot two things brought it back to our notice last week. First, Shefali (our client at Nokia) returned from a scuba-diving holiday with a gift of a...
View ArticleIncredible !ndia
Seen outside Gurdwara Sis Ganj near Chandni Chowk, a devotee gathers a crowd with a religious video played from the roof of her car.
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We’re getting to like this newspaper
If you have nothing better to do, you can also download the entire article. Download nokia_campaign_page.pdf
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IndiGo prepares for ascent
It’s early days yet but it looks like round one has a clear winner. Watch this space. Economic Times Business Standard DNA
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W+K resigns Starbucks account
This just in. W+K Portland resigns the 20 million dollar Starbucks account. Pretty ballsy move considering the current climate in the US. Doesn’t impact Delhi in any way, since Starbucks haven’t begun...
View ArticleFate – new Nike spot
David Fincher directed this new spot for W+K Portland. It tells the story of the life-long rivalry of American Football players LaDainian Tomlinson and Troy Polamalu as their destinies clash in an NFL...
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W+K releases music video for Nokia Navigator
Sometime back we made a commercial for the Nokia Navigator involving crowded streets, birds and horses. The track that formed the soundtrack to that commercial was released seperately by the creators,...
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Navigator Music Video Launch Party
Last Thursday, W+K Delhi celebrated the launch of the Navigator music video. With a 200-name-long guest list (that kept increasing), 250 litres of alcohol and live performance by Jalebee Cartel, the...
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Behaal (I am like this only)
I voted for them. I jump traffic lights. I bribe traffic cops. I don’t care about my neighbour. I ignore dying farmers. I jump queues. I ask politicians for favours. I watch hysterical TV reporters...
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Nokia Does Its Bit
Nokia India launched a programme yesterday to encourage cell phone users to dispose of their used handsets and accessories, regardless of the brand, at recycling bins located at all Nokia priority...
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W+K launches WK Radio
The radio station has been set up by the Portland office to inspire creativity through provocative conversations, interviews and artistic expression relating to arts, culture, media, and music. We’re...
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In case you don’t know already
This is an old story, but since a lot of people have been out of touch during the holidays, we’ll let you in on it. W+K have won the Levi’s business for the U.S. market so we can all look forward to...
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Cycle World covers Royal Enfield
Cycle World is the world’s largest circulating motorcycle magazine and it recently did an 8-page story on Royal Enfield. The article is attached. Download Cycle World Articles
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Campaign India Tunes in to WK Radio
A lot of exciting things are happening. Two of them would be Bill Davenport (President, W+K Entertainment & Partner, W+K) and Kirk Iverson (expert on all things Hollywood). They were with us for...
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Most respected brand in India, gargantuan market share and now this.
From the Google Blog Today we’re happy to announce the international launch of Google Suggest. We’ve localized our suggestions to account for various cultural and local factors to offer suggestions...
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The India Tube Is Up
If you’re a visitor to India or simply an Indian looking for an experience which is not an ayurveda back rub or a visit to the Taj Mahal, you’ve come to the right place. The India Tube is a W+K...
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Northeast Calling.
Motherland’s fourth edition, the “Northeast” issue is now out. For this issue, Motherland went to India’s Northeast, and here’s a taste of what we found: young Naga entrepreneurs, an Imphal-based...
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Height, Light, Space, and some trees.
Six months ago we toured a building site in Gurgaon and we liked it, a lot. Last month that site eventually opened as The Oberoi, Gurgaon. 36,000 sq ft of water, two acres of forest and a lot of...
View ArticleLadies and gentlemen, the world’s first Runway Musical!
IndiGo is now flying international, and what a better way to announce it to the world than with a Runway Musical? Here are the lyrics, sing along (if you are fast enough)! We’re here to be the model of...
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IndiGo packaging is flying high.
IndiGo’s packaging has been selected by Wallpaper* for their food news section! “A little atmosphere goes a long way when you’re stuck 3,000 metres in the air,” they write – and we are very happy to...
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Don’t judge a magazine by its cover.
The recent issue of GQ looked promising… But this is what we found inside. V Sunil and two of our favourite presidential clients (Kapil Chopra, Group President of Oberoi Hotels & Resorts, and...
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The all-new Royal Enfield Continental GT
We helped launch Royal Enfield’s new motorcycle last week. The lightest, fastest, most powerful Royal Enfield in production, the Continental GT, is every ounce a café racer. Our efforts for it spanned...
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